Morris & Co Fabrics
No pattern has aged as well as William Morris. More than 150 years on, his hand-drawn birds, willows and acanthus leaves still look fresh on a sofa or a curtain, which is why Morris & Co remains one of the most loved names in fabric on both sides of the Atlantic. Studio 198 supplies Morris & Co fabrics worldwide, to the US, the UK and beyond, from the printed linens that made the brand famous to woven textures, velvets and embroideries. This is heritage design that never feels like a museum piece.
The William Morris Legacy
Morris & Co began in 1861, and its designs come from William Morris himself, the artist and craftsman who led the Arts and Crafts movement. His rule was simple: have nothing in your house that you do not know to be useful or believe to be beautiful. That belief, and his obsession with the natural world, produced patterns that have never gone out of style. Today the brand is part of Sanderson Design Group, which looks after the vast Morris archive and keeps the original designs in production, faithfully reissued and, in newer collections, gently reworked for modern rooms. Buy a Morris & Co fabric and you are buying a genuine piece of design history, still printed and woven to a proper standard.
The Patterns Everyone Knows
Morris & Co is a brand you recognise on sight. Strawberry Thief, with its thrushes stealing fruit. Willow Bough, all fine trailing leaves. Acanthus, Honeysuckle, Marigold, the great scrolling florals. These are hand-drawn, nature-based designs with a density and a rhythm that machine-made pattern never quite achieves. A William Morris fabric works harder than it looks: a single print can carry a whole room, or sit as one considered note against plain walls. The colourways range from the soft, historic and faded to deeper, richer modern palettes.
Morris & Co Upholstery Fabric
On furniture, a William Morris upholstery fabric brings pattern with real heritage to a sofa, an armchair or a headboard. The printed cotton and linen unions are the classics, and there are heavier woven versions, velvets and embroideries for pieces that need more substance or more durability. Ask for the Martindale rub count on the specific cloth, since the range runs from decorative prints to hard-wearing weaves, and for contract and hospitality work confirm the fire rating to a standard such as Crib 5 (BS 5852) in the UK, or the equivalent for a US project. A Morris pattern on a well-made chair is one of those things that looks right in almost any room.
Morris & Co Curtain & Drapery Fabric
Whether you call them curtains or drapery, Morris & Co fabrics hang beautifully, the printed linens falling in soft folds that show the pattern at its best, filtering daylight and warming a room. The florals frame a window with a settled, timeless feel; the smaller repeats and trailing designs suit a lighter, more contemporary treatment. Line them for formality and to protect the print from strong sun which can distroy the colour of the fabric, and the same fabric reads richer and hangs heavier. Few things dress a window with as much character.
Frequently Asked Questions
What is Morris & Co known for?
The designs of William Morris, the father of the Arts and Crafts movement. Founded in 1861 and now part of Sanderson Design Group, Morris & Co is known for its nature-based prints, like Strawberry Thief and Willow Bough, reissued faithfully from the original archive. It is some of the most recognisable pattern in the world, on fabric made to a high standard.
Do you ship Morris & Co fabrics to the US and UK?
Yes. Studio 198 supplies Morris & Co fabrics worldwide, including across the US and the UK. Order samples to check the colour and hand, and we can arrange delivery for both single lengths and larger project quantities wherever you are.
Are Morris & Co fabrics suitable for modern interiors?
Very much so. A single Morris print against plain, contemporary decor looks sharp and intentional rather than fussy, especially in the deeper or more graphic colourways. The trick in a modern room is restraint: let one pattern do the talking.
Are Morris & Co fabrics durable enough for upholstery and busy rooms?
Absolutely! with the right cloth. The heavier-woven versions and the performance-minded lines take daily use well; check the piece's and setting's Martindale figures. For a hard-working sofa, choose a weave over a delicate print, and we will confirm the durability and any fire certification you need.
Order Morris & Co Fabrics from Studio 198, Worldwide
Browse the Morris & Co fabric collection online, or tell us about the project. We ship worldwide, to the US, the UK and beyond, run trade accounts for designers and specifiers, and send samples so you can see the print and feel the cloth in your own light before you commit. Whether it is a single length of Strawberry Thief or the fabric for a whole scheme, tell us what you need and we will get it to you.
